P1: Blue
P2: Green
P3: Orange

Lemons!

We were about to throw out recycle the incorrect cards when suddenly we decided to take our lemons and made them into lemonade. What could we do with these cards in the future? We started a running list but recently decided on hand written signatures in the place where the name should have been printed. The hand-written name adds a personal touch and individual uniqueness to each card, just the way we treat every single client.

What did you make into Lemonade this week?

March 1, 2010 marks the day that we become a legally registered LLC in the state of Virginia. In January we announced our new name and identity, leaving behind FOX Graphics and moving forward with Citizen Creative. Today we legally separate our name and studio from FOX Architects as we start the journey as a separate firm.

Even though the name “FOX” is no longer a part of our name, we are still very much a part of FOX Architects, collaborating on both internal and external design, messaging and wayfinding projects. We’re fortunate to be a part of such a successful Architecture and Interior Design firm and we’re eager to see what great work we can continue to produce together.

Most importantly this venture would not be possible without all of the wonderfully supportive clients that we have the fortunate opportunity to call our own. Many of the projects that we’ve completed together have won us some prestigious awards, including three national awards from Graphic Design USA.

New project updates, awards, images and tweets will update on our site regularly. Keep in touch by emailing, commenting or calling us anytime!

You may have noticed a few changes here at Design Citizens over the last few days. There’s a good reason for that!

Our studio, FOX Graphics, has been steadily evolving over the last couple of years. We’ve had awesome opportunities to work with great clients and we’ve enjoyed every minute of it! To acknowledge and celebrate how far we’ve come, we have changed our name from FOX Graphics to Citizen Creative.

The new name better represents who we are and the services we offer. We still do all varieties of graphic design of course, but the real value is that each piece we design for each client is part of that client’s cohesive brand. We don’t just do graphics, we build and develop brands. (Hence the “Creative” part.) Our clients come to us for thoughtful, appropriate and results-driven design, not production work. They understand that no matter how small a particular piece may be, it is still communicating volumes about who they are, and they trust us with their message. Because of this, we felt that “Graphics” was no longer a good fit for us.

Even though the name “FOX” is no longer a part of our name, we are still very much a part of FOX Architects! It’s simply difficult to explain to potential clients why they should hire an ‘architecture’ firm for brand strategy and graphic design. (Luckily FOX is no ordinary architecture firm!) The name “Citizen” represents our allegiance to gorgeous, thoughtful design. (It’s also very extensible; keep an eye out for our newest campaign, the Citizen’s Arrest, coming soon!)

We’re so excited about our upcoming adventures as Citizen Creative, and as always, we’re so thankful to all of our wonderful clients for giving us the opportunity to do what we love! Please feel free to call us any time on the new Citizen hotline: 703-663-2406, or email us at tellusaboutyou@citizen-creative.com. (Don’t worry, our FOX email addresses still work too.) You can also visit us at www.citizen-creative.com.

This project was completed months ago, but we have just now gotten the photos done, so here it is! American Association for Justice (AAJ) needed a display system for photos of their past association presidents. They recently moved into a new space (designed by a team from FOX‘s DC Interiors Studio!) and the old system of blue and gold frames tacked to a conference room wall just wasn’t cutting it. Our goal was to create a new cabled display system that would reflect AAJ’s brand through use of color (we used a variation of their Pantone gray in the mats) and add a modern twist to the old photos, making them more cohesive with the new space.

We also added vinyl lettering to the wall to identify the people in the photos as past presidents and recognize their contributions to AAJ. The total effect is almost gallery-esque; I’m really happy with the way it all turned out!